International Roundtable "Tourism, Hospitality, Creative Industries: Key Trends in Interaction and Development"
I would like to sincerely thank the organizers of the international roundtable for the invitation to participate in this important event. The discussion of key trends in tourism, hospitality and creative industries was not only an opportunity for a professional exchange of views, but also provided new prospects for the development of our industry. I believe that such initiatives contribute to strengthening ties between countries and the formation of common values in the hospitality sector. I hope for further cooperation and new interesting projects!
On April 16, 2025, the Department of Tourism and Hotel and Restaurant Business held a stunning event - INTERNATIONAL ROUND TABLE "Tourism, Hospitality, Creative Industries: Key Trends in Interaction and Development", which brought together 150 participants from Ukraine and Poland.
Scientists, educators, practitioners, specialists, industry experts, and education seekers representing all parts of Ukraine - Dnipro, Uman, Kyiv, Odessa, Rivne, Zaporizhia, Kharkiv, Lviv, Ivano-Frankivsk, Kropyvnytskyi, Poltava, Khmelnytskyi, Vinnytsia, Zhytomyr, Chernivtsi, Kryvyi Rih, Kamianets-Podilskyi, discussed new trends in the industry, identified those innovations that will determine and accompany the development of the industry in the coming years.
WELCOME WORDS were:
YAKIMENKO-TERESCHCHENKO Nataliya Vasylivna, Head of the Department of Tourism and Hotel and Restaurant Business, Doctor of Economics, Professor, National Technical University "Kharkiv Polytechnic Institute"
KOLISNICHENKO Paulina - Doctor of Economics, Acting Rector of WSHIU Academia Nauk Stosowanych (Poland)
BEZUGLA Lyudmila Serhiivna, Head of the Department of Tourism and Enterprise Economics, Doctor of Economics, Professor, National Technical University "Dnipro Polytechnic"
OKHRIMENKO Alla Hryhorivna - Doctor of Economics, Professor, Professor of the Department of Hotel and Restaurant Business Management, State University of Trade and Economics
KHOLODOK Valentyna Dmytrivna - Candidate of Sciences in Public Administration, Associate Professor, Director of the Regional Municipal Institution "Kharkiv Organizational and Methodological Center of Tourism"
REPORTS PRESENTED BY:
1. Olena Mykhailivna CHERNEGA – leader of virtual tourism, Doctor of Philosophy, expert in tourism and tourism figures in Ukraine, practitioner in the formation of a tourist product, reputation of the territory, co-founder of the NGO “Digitalization of Tourism and Culture”
“Virtual tourism as a new type of niche tourism”
2. Natalia Viktorivna VASYLYEVA – founder of the ceramic workshop “GleeNA”, President of the public organization “Center for the Development of Business Technology and Culture”
“Creative industries and rural tourism: mutual potential”
3. Oleksandr Volodymyrovych CHORNY – founder and head of Smart Education Hotel School, certified business trainer
“Service 2.0 – how will guest service change in the next 10 years”
4. Tamila Khafisivna RZAYEVA – Head of the Union of Professionals of SPA, Resorts and Wellness Facilities of Ukraine, SPA expert and SPA business trainer (4th level of accreditation of Oliver Sachs University/Italy), Ambassador in Ukraine of the World SPA Organization, Head of the SPA Department at the International Board of Massage Therapists Association
"SPA as a trigger motivational component for tourists"
5. SHEVELIUK Mykhailo Mykhailovych - Head of the Ukrainian School of Hospitality, Master of Industrial Training of the Department of Restaurant Business at the Lviv Professional College of Modeling and Restaurant Business, Development Manager of the Swiss Hotel, Valentino Restaurant
"How to create an unforgettable experience for guests in the HORECA sector and attract guests in 2025?"
6. VENGERSKA Natalia Serhiivna, Deputy Head of the Union of Rural Tourism in Ukraine, Candidate of Economic Sciences, Associate Professor, Associate Professor of the Department of International Economics, Natural Resources and Economics of International Tourism, Zaporizhzhia National University; Lecturer in Business and Economics at the International Centre of Liverpool John Moores University, England
"Creative Industries and Tourism: The Experience of Great Britain"
7. CHAYKA Tetyana Yurievna – Candidate of Economics in Economics, Associate Professor, Associate Professor of the Department of Tourism and Hotel and Restaurant Business, National Technical University “Kharkiv Polytechnic Institute”
“Creative Tourism and Creative Industries: Interrelation of Concepts and Development Prospects”
8. KRASYKOV Mykhailo Mykhailovych – ethnographer, folklorist, literary critic, member of the All-Ukrainian Union of Local History Scholars, the International Association of Art Critics, the National Union of Writers of Ukraine and the National Union of Artists of Ukraine, professor of the Department of Ukrainian Studies, Culturology and History of Science, National Technical University “Kharkiv Polytechnic Institute”
“Ethnotourism and Hospitality Traditions in Ukraine: Creative Opportunities”
9. YAKOVCHUK Oleksandr Volodymyrovych – Candidate of Geographical Sciences, Associate Professor, Dean of the Faculty of Geography, History and Tourism, PVNE “International University of Economics and Humanities named after Academician Stepan Demyanchuk”
“Transformation of the Resource potential of tourist destinations of Ukraine in the conditions of war and post-war development"
10. NOSYREV Oleksandr Oleksandrovich - Candidate of Geographical Sciences, Associate Professor, Associate Professor of the Department of Tourism and Hotel and Restaurant Business, National Technical University "Kharkiv Polytechnic Institute"
"Problems and Prospects for the Development of Social Tourism in Ukraine"
11. MIRZODAEVA Tetyana Vitaliivna - Candidate of Economic Sciences Sciences, Associate Professor, Associate Professor of the Department of Tourism and Hotel Business, National University of Food Technologies
"Educational Potential of Author's Gastrotours: Experience of the National University of Food Technologies"
12. SUKHETSKA Anna Serhiivna - Head of the Cycle Commission of Food Technologies and Hotel and Restaurant Business, Rivne Professional College of Information Technologies, Head of the Cycle Commission of Food Technologies and Hotel and Restaurant Business
"Hospitality Trends 2025"
13. POSTOVA Valentyna Viktorivna - Candidate of Economic Sciences, Associate Professor, Associate Professor of the Department of Tourism and Hotel and Restaurant Business, Vinnytsia Trade and Economics Institute of the State Trade and Economics University
"Trends and Development Trends of the Restaurant Industry of Ukraine"
Thank you to EVERYONE who showed interest in the event!
ROUND TABLE CERTIFICATES CAN BE DOWNLOADED FROM THE FOLLOWING LINKS:
Speaker certificates:https://tinyurl.com/certificate-16042025-speakers
Certificates of participants:https://tinyurl.com/certificate-16042025
